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Motivation Point

Cindy Landolt: World Leading Fitness Trainer from Switzerland Reveals her Workout, Diet and Beauty Secrets

Ms. Namita Nayyar:

What is your motivation to take a multi-faceted personality of a fitness model, personal trainer, media personality and nutritional expert?

Ms. Cindy Landolt:

Interestingly the fitness modelling aspect was a by-product of my training, my very first website was created in 2009 purely as a means of promoting my personal training services in Zurich. I needed some pictures of myself, simple portraits at first. At that point I wasn't aware of the concept of �Fitness Modelling�, it was something that I was approached about and not something that I sought directly.

In fact 90% of the emails that I received over the first few months were offers for fitness modelling and product promotion, the latter being something that I am very cautious of.

I have actually never paid for an advert of any kind in Magazines, on TV, Radio or online!

I just created my website and used the testimonials of my clients, it wasn't long before news spread that there was a girl in Zurich who was getting spectacular results for her trainees and my personal training diary was full.

From there I received a lot of emails asking for training advice online, and so I started to create an information based newsletter, where people receive a lot of free information directly from me through: www.cindytraining.com/newsletter-english

I also created a lot of free downloads and E-Books:

http://personal-trainer-zuerich.cindytraining.com/all-downloads/

This is when my �Media Personality� began to grow, based purely on the results that people where having from using my methods, this is when my reach became global.

I enjoy the media exposure and I like to promote my knowledge and methods, but I always insist that the exposure is �on topic�.

I have turned down a couple of Reality TV shows in central Europe that would no doubt have massively increased my viewer base, but the message becomes blurred.

I�m happy to be recognized globally as a knowledgeable fitness trainer, nutritionist and model. But the moment that the focus shifts towards aspects of my life that are outside of this bracket I feel that I am weakening the connection that I have with the followers who are benefitting from my training advice.

So to re-visit your question, my motivation is to provide the absolute best advice to my trainees and followers, if that results in me becoming a personality who transcends the fitness world then that�s great! But it will always remain my objective to educate and help people in achieving their physical goals!

 

Dated 05 June 2014